About Toucan Grow Digital
Introducing Toucan Grow Digital
Hi, I’m Kate and I run Toucan Grow Digital, a consultancy providing advice and support to help you reach your blog and social media goals ....
Latest on the blog
Are AI Chatbots Like ChatGPT A Threat To The Future Of Blogging?
There is understandably a lot of chat and concern in the blogging world about the impact of ChatGPT and programmes using Artificial Intelligence to produce content. I strongly believe that while it is right to recognise the threats these advances pose we also need to acknowledge they bring with them opportunities and more importantly, they aren't going to go away. ChatGPT might be the buzzword right now, but there are many other programmes working in a similar way. The point of the internet is to make information easily available which inevitably means others will use that information, combine it and produce something new.
I asked ChatGPT the same question after writing this post. I think bloggers are safe for now |
How To Calculate Your Engagement Rate on Instagram
There are several ways you can calculate your engagement rate on Instagram and while none of them are 'wrong', which one is best to use depends on why you are calculating it. It’s important to be aware that the results will be very different depending on the method used.
What method should you use to calculate Instagram Engagement? |
What's In A Name? How To Get More Click Throughs
I knew that I had written the best post on the subject. It was more comprehensive than anything else out there and clearly written. It should have performed brilliantly, but I wasn’t getting the expected traffic. After I changed the post's name click throughs from Google doubled overnight. Find out what I did and why it worked below.
Why changing the name of a blog post can increase click throughs from Google |
Do You Really Need A Paid SEO Keyword Tool?
If you have read any posts advising how to get traffic to your blog you should be under no doubt that SEO is really important. It is the best way to reliably get traffic to your site which can ultimately translates into providing an income. Absolutely key to SEO though is choosing the right topics to blog about and that can be a challenge. Fortunately there are lots of apps and tools out there to help. They can help you choose keywords for posts and even plan the content, but are the paid for tools really worth it? Not always. So before you splash the cash find out how to decide if you should invest based on your current blog size and growth strategy.
Will a paid SEO keyword tool make your search traffic grow? |